Website visitor identification tools, compared
Leadfeeder and Snitcher name the company. RB2B, Vector, Warmly and Escendo also name the person, in the US. The rest is price and contract.
Updated October 2026
At a glance
Escendo
- Identifies
- People (US) and companies (everywhere)
- People in
- United States
- Entry price
- $147/mo for 500 people
- Billing
- Monthly, no overage
RB2B
- Identifies
- People (US) and companies
- People in
- United States only
- Entry price
- Free plan (150 company-level resolutions a month). Starter $79/mo for 300, LinkedIn profiles but no email addresses. Pro from $149/mo for 600 with business emails.
- Billing
- Monthly. Overage of 25¢ to 45¢ per resolution, depending on plan.
Warmly
- Identifies
- People and companies
- People in
- No person-level identification in Europe
- Entry price
- From $10,000 a year (or $4,875 a quarter) for AI web de-anonymization, with 10,000 credits a month.
- Billing
- Annual or quarterly. No monthly plan listed.
Leadfeeder
- Identifies
- Companies. Contacts come from separate, credit-based enrichment, not from the visit.
- People in
- Not offered: identifies companies
- Entry price
- Free Lite plan (last 100 companies, 7 days of history). Paid plans from €79/mo billed annually, €113/mo monthly.
- Billing
- Monthly or annual, priced in euros.
Vector
- Identifies
- People (contact level)
- People in
- United States only
- Entry price
- From $36,000 a year.
- Billing
- One annual contract.
Snitcher
- Identifies
- Companies
- People in
- Not offered: identifies companies
- Entry price
- $49/mo for up to 50 companies, up to $529/mo for 5,000.
- Billing
- Monthly, or about 30% off annually.
Each one, compared with Escendo
Escendo vs RB2B
Person-level website visitor identification for US traffic, with alerts in Slack.
Escendo vs Warmly
An inbound sales platform: visitor identification plus AI chat, AI agents, intent data and ad retargeting.
Escendo vs Leadfeeder
Company-level website visitor identification, now including the former Dealfront.
Escendo vs Vector
A contact-level signal and advertising platform for US B2B marketing teams.
Escendo vs Snitcher
Company-level website visitor identification, built in Europe.
How to choose
- Buyers in Europe? Pick company-level. No tool here names EU visitors.
- Need to reply today? Pick a tool that names the person, with an email.
- Small team? Skip annual platforms. Buy monthly.
- Test on your own site. Count named people, not a blended percentage.
From each vendor’s own site, checked October 2026. Sources are on each comparison page.
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